BÖWE introduces an all-new concept for Zain stores and kiosks, which you will be seeing soon spreading all over Kuwait!
Keeping in mind the Zain’s brand identity slogan – A Wonderful World, the store concept develops to A Wonderful Life, A Wonderful Future, A World of Colors; by taking the customer into a journey throughout the store.
Zain Store (Interior Design + Fit-out by BÖWE) opened its first branch in Mishref. The all-new store, which is the first of its kind by a telecom operator in Kuwait, comes under the umbrella of Zain’s digital transformation journey and expansion strategy, through which the company is committed to becoming closer to its customers – who are considered Kuwait’s largest family of subscribers – wherever they are. The opening also came to reflect Zain’s leadership position in the Kuwaiti market.
The new Zain Store in Mishref is the first of many to-come new stores Zain will roll out soon all-around strategic locations in Kuwait. The Zain Store’s design leaps beyond the concept of the traditional retail branch. Not only does it offer Zain’s innovative solutions and customer care services, but also features a collection of the latest electronics and original accessories that Zain offers for the very first time to tech enthusiasts, including: laptops, video game consoles, drones, headphones and speakers, cases and covers, and much more.
Zain Stores will always be updated with the latest from the biggest tech companies around the world, offering an exceptional concept of the retail experience by featuring the latest smart devices, high-tech touchscreens, telecommunication services, accessories, and more. The stores are equipped with the latest tech solutions that offer a rich customer experience and transform the idea of the traditional branch into a digital one. This concept comes as part of Zain’s digital transformation journey into becoming an integrated digital services provider.
View Project: https://boweandpartners.com/architecture/zain-store/